The Finnish MarCom market decreased with 0.5Bn in 2009

Last year was a difficult one for the media. The only sectors with numbers in the black were unaddressed mail and digital media (inc. search engine marketing, email marketing and mobile marketing).

The loss represents a 14% drop over the previous year. The complete breakdown is available in the attachment. An English summary begins on page 33 of the report.

Markkinointiviestinnän Määrä Suomessa 2009 raportti (pdf) (650.1 KB)

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